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Supporting the AMA West Michigan is about supporting the industry you love. We need more talented people like you to join our amazing group of members!
Learn MoreSponsoring our organization shows that you believe in the West Michigan marketing industry and know your audience. We appreciate that support and we're excited to work with your business!
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Welcome back to another great year with the American Marketing Association of West Michigan. Over the summer, the AMAWM board got together, reflected on the previous year, and got to planning. Based on some surveys, general feedback, and conversations from members, it was clear what changes needed to be made and what our audience really […]
Whether you’re reading beachside, poolside or inside somewhere air-conditioned this summer, soon to be fall – here are a few book ideas from some of our own AMA of West Michigan Board Members. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, by Ann Handley Jason Dodge, Founder of BlackTruck Media + Marketing shares, […]
A recent post from our national AMA headquarters offered some statistics and explanation on content created by B2B marketers, and how often it isn’t being used by sales people in their organization, mainly because they don’t know it exists or even where to find it. The article cites various challenges with content and the audience […]
